Posted by Susan Scrupski on January 29, 2008
I spent Friday afternoon with an impressive technology crowd that gathered here in Austin from Avenue A | Razorfish. I’ve blogged many times over the past few years about how these Interactive Agencies hold the keys to the kingdom on bringing “sexyback” to the Enterprise. It’s been nearly a few months since the blog/firestorm kicked up starting with Mr. Bill (Gates) fueled by Scobleizer.
What I saw with mine own eyes at the AARF gig was red hot enterprise-worthy sexy stuff– borderline enterprise porn. 🙂 The integration was downright obscene!
One of the highlights of the event for me was meeting Tim Bray, pictured to the right here with me. Tim keynoted the event and was described to me by Shiv Singh as one of the original authors of the XML standard. Readers of this blog know what a geek fangirl I am, so I rushed poor Tim at the evening before’s cocktail party and talked his ear off for about a half-hour with mostly nonsense. He kindly took this photo, so I could post it on the blog.
The next day, Tim showed a slide on PHP referencing integration challenges with WordPress and Drupal. My video interviewing skills are (UM) lacking, but I managed to ask him about it, just in case any Enterprise 2.0 hopefuls were considering PHP as their platform choice… You’ll see Tim is very much the Ruby on Rails fan here.
Incidentally, it’s worth mentioning that BSG’s web site and our e.laborate platform is all Rails, baby. It’s times like these that I wish I were more technical, but to hear a guy like Bray gush over the simplicity and ease of agile development with Rails, makes me feel proud of our apps team. I’ve been on many calls with Scott Brittain, our with customers and with industry insiders. I always learn something from Scott and enjoy talking to the “apps guys” whenever I can. We talk a lot about how this so-called revolution is not about technology, but hey, the technology is one heck of an enabler, ain’t it? It’s like trying to imagine the 60s social revolution without electric guitars.
Rawk on for freedom you awesome geek gods.
Posted in conferences, Consultants, Interactive Agencies, Irregulars, PHP, Ruby on Rails, Web Integrators | Tagged: AvenueA-Razorfish, BSG Alliance, enterprise applications, Interactive Agencies, Tim Bray | 1 Comment »
Posted by Susan Scrupski on March 28, 2007
Thanks to my new friend Brian, I found out that Nike has dumped (WSJ – requires registration) its longstanding Advertising agency relationship in search of a partner with more digital expertise. This may be the seminal event/wake-up call that will rattle the cages for marketers everywhere.
Interactive Agencies are the game changers in the new marketing economy. Young, digital zealots pumped up on Red Bull, what’s not to love?
Posted in Interactive Agencies, Next Net, SusanScrupski, Web Integrators | Comments Off on Just Do it. (Go Digital)
Posted by Susan Scrupski on February 16, 2007
I’ve been having mash-up fantasies lately (it’s a middle age thing). I went to Barnes & Noble last night and wished there was a simple mash-up that would match ISBN numbers of the books I was interested in to a map of the store. That way, I would not have had to spend a half hour trying to find a human to lead me around to find what I came there for. Phil Wainewright is apparently having mash-up middle-aged fantasies too, but thanks to Yahoo Pipes, he was able to realize some of his. Phil did an excellent job of explaining how to roll your own RSS mash-up here check it out.
Along those lines, the Jeff and Rod show have opened up free trials of Teqlo for everyone. I signed up yesterday. It seems easy enough, but like I told Rod, now we’ll know if it’s truly idiot proof.
Here’s a screen shot for Teqlo. Sign up for the trial. It’s free.
Posted in Enterprise 2.0, Enterprise Mashups, Next Net, Systems Integration, Web Integrators | Comments Off on You too, can mash-up. Here’s your chance.
Posted by Susan Scrupski on February 15, 2007
Had an excellent chat this week with Narinder Singh, founder of Appirio based in San Francisco. Singh and his colleagues started up Appirio to take advantage of the next wave in enterprise adoption of SaaS applications such as Salesforce.com and SuccessFactors. With backgrounds from SAP, Webmethods, Borland, and Accenture, Singh and his colleagues know the enterprise market cold.
His predictions for the disruption of the enterprise app ecosystem were particularly interesting to me. Singh feels today’s enterprise vendors are falling into the classic trap of the innovator’s dilemma— how do you serve two masters– move to embrace disruptive technology while preserving your existing base? Further, he feels traditional, large SIs are also hooked on the enterprise drug with revenues pushing toward $10B for Accenture and IBM alone in enterprise app implementation and support services. On-demand also affects ISVs in that changes Oracle or SAP make in their core products won’t affect an ISV until maybe a year or so because of the complexity of the cycle in upgrades, etc. “In the on-demand model, if Salesforce innovates in an area where you [the ISV] have previously created some value add, over night their entire customer base has access to that innovation,” says Singh. The model of on-demand forces everyone to stay on their toes, and Singh believes this is good for customers.
He also sees his firm and firms like his as playing a unique role in helping enterprises with the SaaS (r)evolution. He sees a wide open opportunity to “bring the customer back to the center of innovation.” For instance, he’s working with a client to mesh their HR data (SuccessFactors) with their sales data (Salesforce) to deliver a strategic view on how to manage sales performance by increasing quality and reducing ramp-up time. The opportunity to observe, assemble and rapidly deliver new solutions is unique to this era of systems integration. The role of the SaaS-savvy services provider is more of an emissary than vendor, too. The business units are rapidly adopting SaaS under the radar of the CIO. Singh feels his firm is a natural to rationalize the SaaS silos within an enterprise and to help the CIO embrace the new technology, rather than resist it. By the same token, he feels the more successful and comfortable CIOs become with leveraging SaaS and web 2.0 solutions in the enterprise, the greater the disruption will become for the enterprise eco-system.
The following is a chart from a paper from Appirio entitled Services 2.0. It’s a good read for IT Services fans and enterprise app stalwarts alike.
Another interesting paper in the IT Services sector was recently published by the Outsourcing Institute. If you want to know more about Outsourcing 2.0, you can download the paper here.
Posted in Consultants, General IT Services, SaaS, SOA, Systems Integration, Web Integrators | 3 Comments »
Posted by Susan Scrupski on November 10, 2006
I’ve been posting on the new ZDNet blog. They tell me it’s live, but there’s a glitch in the technology that is preventing it from showing up in the blog roll. You can view it here. I’m very interested in off-beat IT Services stories, so please email me (susanATitservicesadvisoryDOTcom) with any interesting ideas.
Posted in BP Outsourcing, Consultants, General IT Services, HR Outsourcing, IT Outsourcing, Web Integrators | Comments Off on ¡Ay, caramba! Blogging is work.
Posted by Susan Scrupski on October 17, 2006
Taking a short break from Enterprise 2.0 coverage, I had to acknowledge the news on Sapient today. I received a flash alert from Sapient’s investor team that, “SAPIENT NAMES ALAN HERRICK PRESIDENT AND CEO.” The bulletin went on to explain that co-founder Jerry Greenberg had resigned. Stuart Moore, the other co-founder is still a board member, but gave up his position as co-chairman in order to allow for an independent chairman (now, Jeffrey M. Cunningham). The company also named Joseph S. Tibbetts Jr. as the new CFO, replacing Susan Cooke who was interim CFO and who also resigned today.
Reading the press release, it appears Sapient is in hot water over options-dating, I suppose. Is this the 2.0 crime du jour? Why, everybody’s doing it! Not just Silicon Valley hotshots, but now a company like Sapient, that heretofore, I believed was basically infallible.
Sheesh. I’m not sure I’m more disappointed this happened or if I didn’t know anything about it because I’ve taken my eye off the IT Services ball. Some ITSinsider! Well, the good news is Dan Farber agreed to give me a ZDNet blog on IT Services, so I hope I will be catching up fast.
I put out a number of calls on this Sapient news, and haven’t heard back from anyone yet. I talked to Sapient, but the PR woman really couldn’t tell me anything more than was in the release. The news troubles me. I once wrote a column about what makes an IT Services firm successful, and Sapient gets high marks for all my criteria. I’m sure the company will weather the storm, but when founder CEOs leave, it generally doesn’t go well. My guess is we’ll see a merger/acquisition on the horizon.
Incidentally, Jerry Greenberg is a Jersey boy. He grew up in a small town here in South Jersey not too far (or too dissimilar) from the town I live in today. He made it to Harvard out of there majoring in Economics, he then worked at Cambridge Technology Partners, and started Sapient with Stuart Moore in 1991. Moore was a Computer Science grad out of UC Berkeley. In the day, Moore led one of the first client/server implementations on Wall Street and managed one of the largest installations of Sybase.
I admired Sapient for many things… including the choice of naming Susan Cooke as interim CFO. Imagine that? A woman who can talk numbers and face the investment community.
So, we’ll see what happens. For me, it’s the end of an era.
Posted in General IT Services, Interactive Agencies, Web Integrators | 2 Comments »
Posted by Susan Scrupski on September 11, 2006
During web 1.0, I was a skeptic and pretty vocal about it. Before my research was finished, I presented in Atlanta (12/99) when market caps were high for the digital apostles I was tracking. Most of the presentation was tongue and cheek, but is somewhat prescient looking at it today. I wrote this column for Phil Wainewright’s aspnews.com site which was also published as an op-ed in Computerworld for the user community. When the back-breaking, risky 300-page market research report on what I called the “e-services” market was published in April 2000, I joined one of these start-ups myself. You see, through the course of doing the research, I became a believer too. I fell in love with the first Internet revolution and its massive societal-changing promise. Of course, like most companies in that first run up, the start-up crashed. I felt like I, in particular, should have known better than to have fallen for such an idealistic infatuation.
I read with interest Michelle Manafy’s editorial in eContent. This is the second time I’ve heard the Soylent Green, “It’s made of people!” reference in the web 2.0 crowd. This time it gets attributed to Ross Mayfield. I know when I have said, “It’s the people, stupid.” I’m not talking about cannibalism and annihilation; I’m talking about liberation. I’m not talking about overpopulation; I’m talking about a billion Internet users– sharing and doing. Interestingly enough, the tagline for our 2000 start-up was a question– “what happens when everyone’s connected to everything?” Less death. More rebirth.
So, maybe we should start considering a different indie flick? or maybe something more mainstream, if the mission is to turn perception positive on Enterprise 2.0, eh? Manafy’s a great writer and her community is extremely important to the new office generation. For instance, I just received the best presentation (a 100-slide deck) I’ve ever seen on web 2.0 yesterday. It didn’t come from Dion Hinchcliffe; it wasn’t something I found on techcrunch or wasn’t even something I could have gotten my hands on privately as an Enterprise Irregular. It came to me from Molecular, a consulting firm part of the Isobar network of Interactive Agencies. And oh, the reason I was reading Manafy is because Shiv Singh (Avenue A|Razorfish) referred to it in his blog.
Web 2.0 inside the firewall isn’t all work and no play, though. Singh has suggested to clients that there are fun ways to use the interactive processes for “prediction markets,” which harness group intelligence. For example, if a company has six ad campaigns under consideration, they can create a space where employees can “trade shares” on the ideas. “Then execs can see the activity that happens around an idea,” he says.
While Web 2.0 may or may not live up to its press, nobody can scoff at the ability of its underlying technologies to enable some of the Internet’s founding principles. As Singh says, “Collectivism is very big.”
Referencing the slide above… Now, one film we might consider could be Monty Python and the Holy Grail. The “throw out your dead” scene, in particular, is working for me. I was chatting with Cognizant’s Malcolm Frank Friday who is not dead (“Yes you are! No I’m not!”), and he was telling me that, in fact, Bob Gett, Gordon Brooks, and few others from web 1.0 are back in the Internet or IT services game. Of course, Jerry Greenberg has found Internet religion again. So maybe the Holy Grail is attainable in web 2.0. I’m not skeptical this time ’round. And it’s really early.
Incidentally, for all ITSinsiders who haven’t heard yet. the weirdest development for those with long memories, is last week’s announcement that Jim Sims was named to EDS’ board of directors. Can someone send that cart to Dallas? 🙂
Posted in Enterprise 2.0, General IT Services, Interactive Agencies, Irregulars, IT Outsourcing, Next Net, Office 2.0, SaaS, Web 2.0, Web Integrators | 2 Comments »
Posted by Susan Scrupski on September 4, 2006
Mandatory reading from Dion Hinchcliffe on the Tim Berners Lee comment. Brilliant.
Posted in AJAX, Enterprise 2.0, General IT Services, Next Net, SaaS, SOA, Web 2.0, Web Integrators | Comments Off on Bring it on. There’s a New New Internet in town.